Job Board

SEO Specialist (for a startup)
Vancouver, Canada, or remote (+/- 3hrs PST)

Introduction

We’re looking for an experienced SEO strategist to manage and expand our ongoing SEO strategies and help to optimize content for our product that will be such a key component of our platform. The SEO strategist will contribute to the overall content strategy, continuously improving SEO strategies and content plans. The ideal candidate has excellent written and verbal communication skills. You have a proven record of results conducting keyword research, on-page & off-page optimization, and conversion rate optimization. You don’t have to be a luxury watch expert, but experience with luxury watches or luxury brands would be a definite plus.

Company

Our product is a new online destination where luxury watch lovers and buyers can learn about and buy luxury watches at competitive prices. Our aim is to demystify the luxury watch industry and put power in the hands of buyers. With a retail search platform at its core, our product is bolstered by a rich and dynamic repository of watch-specific content.

POWERSHiFTER is working with this startup and hiring on their behalf. This is not a role within the POWERSHiFTER agency.

Position

What you’ll do here:

  • Execute and optimize SEO tactics
  • Analyze performance to develop data-driven reports and recommendations
  • Report on web KPIs with a focus on keyword/page ranking and new natural search traffic opportunities
  • Track and leverage the latest SEO best practices
  • Audit page templates (brand pages, product pages, blogs, etc.) to identify opportunities for improvement 
  • Audit competitors, identify opportunities for advantage
  • Synthesize and translate analytics insights into actionable recommendations that improve search efforts
  • Manage tags, track GA events and revise attribution funnel as necessary to optimize results 
  • Analyze and review our top competitor sites to identify SEO opportunities with tools like ahrefs and SEM Rush

Required Skills

 If you have the following, we would love to hear from you:

  • 3-5 years of digital marketing experience either in house or at an agency
  • Experience working with G Suite, Hubspot, Vonigo, Ahrefs, SEM Rush, Screaming Frog, MOZ
  • Post-secondary degree in marketing, business, or related field

Know someone who would be a perfect fit? Let them know!